You've put your heart into building a business.
But as your business has grown, your website hasn't kept up.
Now, instead of focusing on what you do best, you're spending valuable time fighting with technical issues or trying to juggle and patch together a clunky or outdated website.
"I am beyond thrilled with the website she created for our venue!"
She made what could have been a complicated process feel organized, manageable, and seamless.
"Resourceful and attentive, she ensured every detail was polished and functional."
"Janelle made me feel like her only client and so important."
"She translated me so well!"
"She communicated well and helped me redo my website and it looks beautiful!"
If you’re running an e-commerce business, your website needs to function seamlessly. Inventory. Checkout. Shipping. Upsells. Automation. Retention Marketing.
I help you create a Shopify experiences that feel branded, intentional, and conversion-focused. Designed with hospitality, not just transactions.
If you’re a creative, service provider, ranch or from the wellness community, your website’s job is different. It needs to build trust. Establish authority. Build a connection. Capture and convert qualified leads. Reflect the caliber of your service and speak to your ideal client.
I help you create a beautiful and functional website that is customized to your brand niche and vibe. Showit gives you full creative control and integrates with 3rd-party programs to simplify the experience that guides visitors from curiosity to inquiry.
If you’re running an e-commerce business, your website needs to function seamlessly. Inventory. Checkout. Shipping. Upsells. Automation. Retention Marketing.
I help you create a Shopify experiences that feels branded, intentional, and conversion-focused. Designed with hospitality, not just transactional.
If you’re a creative, service provider, ranch or from the wellness community, your website’s job is different. It needs to build trust. Establish authority. Build a connection. Capture and convert qualified leads. Reflect the caliber of your service and speak to your ideal client.
I help you create a beautiful and functional website that is customized to your brand niche and vibe. Showit gives you full creative control and integrates with 3rd-party programs to simplify the experience that guides visitors from curiosity to inquiry.
You either sell products.
Or you sell expertise.
I work with both, but each requires a different digital strategy.
Not Sure Where to Start?
Let's review your site + priorities.
Two platforms.
One intentional design approach.
Two platforms. One intentional design approach.
Select your industry below to see how I can help.
Your website is your digital storefront. Whether you are selling apparel, home decor, ranch-raised beef, handcrafted goods, wellness products, or a digital course, your online store needs to be a selling machine. And right now, it is either building trust or costing you sales.
I design and build Shopify stores for product-based businesses that are ready for a storefront that finally matches the quality of what is inside it.
The health and wellness industry covers an enormous range of practitioners and specialties.
Your website needs to speak directly to the person who needs exactly what you offer. A strong health and wellness website is not just about looking professional. It is a 24-hour representative for your practice.
The customers, buyers, and clients who are looking for exactly what you offer are searching online right now. They are looking for a boarding facility, a grass-fed beef source, a horse trainer, a CSA to join, or a ranch stay to book. And if your website is outdated, hard to find, or simply does not exist yet, they are finding someone else. Not because that someone else is better at what they do. Because they showed up online first.
Imagine sending someone to your website and knowing it will instantly build trust before your first conversation, answers the questions your clients are already asking, and makes booking with you feel like the obvious next step.
If you are a coach, consultant, contractor, photographer, beauty professional, or any other service provider ready for that kind of online presence, this is where we start.
Maybe you scrolled through the industry pages and did not see your business type listed. Maybe you do not fit cleanly into one category. Maybe you run something a little unconventional, a little niche, or a little hard to explain in a single line.
That is completely fine. Actually it is one of my favorite kinds of project.
Saving your energy and ditching the overwhelm.
Feeling confident that you've partnered with a designer who thinks outside of the box.
Increased customer satisfaction and user-experience.
Confidence in your website to expand marketing efforts.
Spending your time making money, not troubleshooting.
Better brand representation with a strategic website.
the designer
HoneyBook helps you manage the behind-the-scenes of client work. Send proposals, collect signatures, invoice, and get paid, without bouncing between a dozen tools. It’s a simple way to take the overwhelm off your plate and give clients a smooth experience. Enjoy 30% off for 1 year with this link.
Omnisend is the email + SMS platform I recommend. With pre-built automations, easy list-building forms, and customer data that syncs with your store, it helps you stay consistent and connected (while being affordable and manageable).
Your website is losing clients at the booking stage. Most often, it’s not because they're uninterested, but because your booking process creates anxiety instead of calm. Learn three fixes that help to increase bookings.
How to Simplify Client Bookings: For businesses that are losing clients at the booking stage.
Showit templates start at $220. Website design services start at $2,850. VIP intensives and monthly maintenance have flexible options. Read more on the services page.
Yes. I provide content guidance, strategic direction, copy editing and optimization to help ensure your messaging connects. If you need full copywriting services, I can refer you to a pool of copywriters to choose from and work with to write your copy.
Your branding elements, content or ideas, quality photos, and access to your accounts. I'll guide you through exactly what's needed once I have a better scope of what you want.
Templates are pre-designed, budget-friendly, and launch quickly so anyone can easily set up and manage. Semi-custom design uses templates as the foundation to customize and create a unique website for your business. When you hire me, I take the overwhelm off your plate and fully tailor it to your brand, including strategy sessions, and offer personalized guidance throughout.
You'll receive a back-office tutorial to learn tips and tricks and how to manage your website. Monthly maintenance plans are available for ongoing updates, support, and keeping everything running smoothly.
This varies per project; however, the average time frames are typically: Showit semi-custom template customizations take between 4-8 weeks. Shopify theme customizations are completed in 2-8 weeks, depending on whether it's a refresh or a new business. VIP Design Intensives deliver results in just 1-2 days for fast-track projects.