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Your website should feel like your operation.
Generational. Purposeful. Professional.

Equestrian, Ranch and agriculture

You should have a website that honors your commitment and work.

When you run a horse training program, a cattle operation, a boarding facility, a direct-to-consumer farm, or an ag-based business of any kind, your website is often the first place a potential client, customer, or buyer encounters your name to find out more about you. And if what they find does not match the quality and integrity of what you actually do, you lose them before the conversation ever starts.


Website design for equestrian operations, working ranches, family farms, and agriculture businesses.

I grew up in this world. I have trained cutting horses, worked cattle on horseback, grown gardens, and picked fruit straight from the tree. I understand the culture, the values, the vocabulary, and the work ethic that define this industry. 

I did not just design templates for equestrian and ag businesses. I built them from the inside out, knowing exactly what these operations need online and what their customers are looking for before they pick up the phone or submit an inquiry.
A website designed to showcase your horses, land, products, and your operation in a way that immediately communicates credibility and legacy.

Clear, well-organized pages for services, programs, products, availability, and contact so inquiries and purchases are straightforward.

Mobile-first design so your site looks and works beautifully whether someone is browsing from their kitchen table or checking you out on their phone at a show.

A website that tells your story to the right clients, buyers, and customers understand why you are different and why they should contact or buy from you.

SEO and AEO-ready, so people searching for horse training, boarding, grass-fed beef, farm stays, or equine services in your area can actually find you.

A photo-forward layout built for big, beautiful imagery that makes visitors feel connected to what you do, along with testimonials built into your page layout so they know what to expect.

Solutions Delivered

You have no website at all or one that was built years ago and no longer reflects your current operation.

Most of your potential clients, buyers, or customers cannot find basic information because your website is not mobile-friendly and they cannot find your basic information without calling.

Your horses, your land, your products, and your facility are beautiful in person but your website does not do any of it justice.

You are missing out on local and national buyers, boarders, or customers because you simply do not show up when people search for what you offer.

You sell direct-to-consumer but have no clean way for customers to buy online, sign up for a horse clinic, book a stay, or pay for an order without calling you.

You're not sharing your story and values online, so you blend in with commercial operations that do not share your standards and years of reputation behind you.

Current Website Issues

WHO I WORK WITH

If Your Business Is Related to Horses, Land, or Agriculture, You Are Exactly Who I Build Websites For.

This industry covers a wide range of businesses and operations. What they all share is a deep connection to the land, a commitment to their trade, and a need for a website that communicates clearly, making you the one worth choosing.

Family farms, CSA and subscription box operations, direct-to-consumer meat and poultry producers, dairy and creamery operations, orchard and u-pick businesses, market garden and produce farms, beekeepers and honey producers, wool and fiber farms, heritage grain and milling operations, lavender and flower farms, herb and specialty crop growers, homesteads selling direct, and farm-to-table operations connecting with local buyers

Agriculture & Farm Businesses

Cattle ranches, working guest ranches, dude ranches, hunting and fishing ranches, ranch stay and agritourism operations, cowboy and horsemanship schools, ranch management consultants, livestock brokers, branding and ranch identity businesses, Feed and farm supply stores, livestock equipment dealers, agricultural consultants, crop advisors, water rights and land management consultants, rural real estate professionalsand multi-generational family ranches transitioning to direct sales.

Ranch Operations

Horse trainers, riding instructors, boarding stables, equine therapy programs, horseback riding tour operators, horse show and event facilities, equine veterinarians, equine chiropractors and bodyworkers, farriers, horse breeders, stallion stations, embryo transfer and reproduction specialists, equine massage therapists, bit and saddle fitters, clinicians and traveling instructors, and barrel racing and rodeo performance trainers.

Equestrian Operations

Do not see your type of operation listed? Reach out anyway. If your business is connected to horses, land, or agriculture, I would love to work with you.

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Recommended Showit Templates

Alisha - Ranch Wife Marketing

Working with Janelle was such a great experience from start to finish. She helped me build the Ranch Wife Marketing website and truly brought my vision to life, even while working inside a web design platform that was very limited and not one she was previously familiar with. I enjoyed working with her so much that I hired her again for another website and now consider her one of my trusted partners. I would absolutely recommend Janelle to anyone looking for a reliable, communicative, and talented web designer who genuinely cares about bringing a brand’s vision to life.

kIND WORDS

A Showit website will give you a strong SEO foundation from day one. For equestrian and ag businesses that rely on regional clients and buyers, I also recommend Google Business Profile optimization, local schema markup, and Google Console setup. 



Will my website show up when people search for horse boarding and training, ranch stays, or farm products in my area?

Yes. I can still design while using placeholder imagery and swap in your photos once they are ready. I will give you a detailed shot list tailored to your specific operation so you know exactly what to capture and how to capture it in a way that works beautifully on your website. For equestrian and ranch businesses especially, authentic photos of your horses, your land, and your operation are one of the most powerful trust-building elements your website can have.

I do not have professional photos of my operation yet. Can we still build the website?

Most web designers will research your industry and do their best to design something appropriate. I bring something different to equestrian and ag projects. I have trained cutting horses, worked on a cattle ranch, and grown up with a genuine understanding of this way of life. I understand the vocabulary, the values, and the trust factors that matter in this community. That means your website will feel authentic to your world rather than like an outsider's interpretation of it.

How is working with you different from hiring a general web designer?

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Here Is What I Recommend for Equestrian, Ranch & Ag Businesses

Most will benefit from a semi-custom Showit website or a template customization that includes a homepage, services page, about page, contact page, and, depending on your services, additional pages with integrations, such as a booking calendar, show schedule, online show payment processing, and email mailing list.

If you already have a Showit site and just need a minimal refresh or a new page added, a VIP Design Intensive may be the perfect fit.

Not sure which is right for you? Let's talk it through on a free call.

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Let's collaborate so you can feel confident that your website is working and performing well for you and your customers and clients.